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Big Brother Starburst Contest Now On Bbau Site


hanklee

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The Big Brother Australia site now has the Starburst Golden Key submisssion and verification posted. If you have a lucky number, you will be sent an email with a KEYCODE which you enter on the site along with your valid email address to fill out the Big Brother Questionaire to apply as a Big Brother Intruder for this season. Those who meet the 18-24 year old requirement along with the 'unknown' other requirements will be selected to travel to Dreamworld later (March - April?) for the final interviews and selection.

goldenkey5.jpg

Hank :ninja::ninja::ninja::ninja:

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If they're restricting it to 18-24. Pathetic - goes against the whole idea of having a "random HM".

However, the only age restriction I've seen is that it's over 18!

They have already screwed up this twist though - the idea of a HM finding a key to have a chance of being "randomly" selected has been forgotten.

Instead the winners will have to audition and only 5 out of the 100 will get the chance to go in.

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The age limits were posted on the Big Brother Chaos forum on January 29th when the contest was first published. It was also listed in the BehindBigBrother Forum on the same date. Here is the BehindBigBrother Forum Article.

Network Ten, Big Brother producers Endemol Southern Star and Masterfoods today announced Australia's biggest ever integrated television promotion: the Big Brother Starburst Golden Key.

One hundred lucky instant winners will receive a trip to the Gold Coast sometime after the 2007 Big Brother series begins.

They'll audition before Big Brother producers for the chance to become a bona fide Big Brother housemate who will enjoy full housemate privileges, including eligibility to win Big Brother 2007.

From Thursday 15 February, adult Big Brother fans across the nation can take their shot at television history by purchasing specially-marked packs of Masterfoods' Starburst.

100 of the Starburst packs will contain a unique Golden Key code offering the opportunity to win the experience of a lifetime.

TEN's general manager

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It's only the target demographic though - not the actual restriction. Actually, I thought 18-49 was supposed to be the new 16-34!

As you may have seen on the Behind Big Brother forums, a couple nuggets of information can be extracted from the T&Cs on the official website.

There will be 100 winners, who will audition for 5 places, with one of those 5 moving into the house. If 100 Golden Keys aren't found the second tier winners will make up the numbers.

Most notably though are some clues about the start date - which probably screws up your countdown once again Hanklee.

10. The promotion commences on 11 February 2007 at 00:01 EDST and concludes on 31 August 2007 at 23:59 EST "the promotion period". The 'Golden Key' instant win element of this promotion will commence at the same time and date as the overall promotion, and will conclude at midday EDST on the Friday of the second full week into the Big Brother 2007 program. The 2007 Big Brother series will commence at a date and time of the Producer
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I still hold that the start date for the season will be on the 6th of May. The May 4 date probably refers to the final selection date for the 100 places who will go to Dreamworld for the selection process which will take place between May 4 and the end of the second week of the series. May 4 is after the initial housemates have already entered the lockdown period and will therefore have no ability of being exposed to the names of possible intruders thru the media coverage (or forum coverage) of the Intruder selection process. This will give them time to select the Intruder which will enter in the 3rd week of the series.

The reference in para 10 of your post to "Instant Win" tickets are probably those tickets which qualify the holder to one of the "100 Big Brother Merchandise Packs" which are mentioned at the bottom of the picture above. Para 10 says that this portion of the promotion (The Instant Win portion) will end on the friday of the second full week of the series. This allows Starburst to continue pushing the special pack promotion and sales until the last possible moment. The Friday Night Live show will probably announce the entry of Intruders in the middle of the 3rd week. If the show begins on the 6th of May, then this will be Friday the 18th of May.

The reference to the "promotion period" lasting from 11 Feb thru 31 August probably means that Starburst will continue to use the show as a promotion/advertising medium for the entire possible period of the show without actually saying when the show will start or conclude. This is a common marketing practice.

Hank :ninja::ninja::ninja::ninja:

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